On Friday, Oct. 6, Drake’s branding agency, 160over90, revealed a first look at Drake’s refreshed and re-energized brand platform. Over the next several weeks, University Communications will be updating its toolkit to reflect new brand tools, as we finalize them. You will also begin to see the new brand reflected in marketing and communication materials, such as OnCampus.

Thank you for your patience and enthusiasm for our new brand platform; we will continue to keep you updated and informed as the new strategy is rolled out. Questions? You may find the answers in the Brand Elevation FAQ, or email alyssa.young@drake.edu.

—Alyssa Young, University Communications