Personal brand in a digital world

Social media has connected the world more than ever before. How do we represent ourselves in today’s digital world? Can you share those cat memes on Facebook but still position yourself as an expert in your field? Niki Smith, assistant director of public relations, will present how companies across the United States are enforcing social media policies and share the guidelines established at Drake on Oct. 31 from 9 to 11 a.m. in Olmsted Center, Room 310-311. Her presentation will explore ways to use digital media to improve your professional networking, defining the line between personal and professional. Attendees will receive two BUILD credits.

—Debra Wiley, Human Resources